In the 1960s, New York in the United States emerged as the centre of the international art scene, overtaking the devastated European market after World War II. It began to present works with the characteristics of simple, geometric form but without artistic content. Minimalist such as Donald Judd, Robert Morris, Dan Flavin, and Frank Stella...
Within this essay I will be exploring the idea that the typography on film posters can have a direct impact on the mise èn scene of a film. The term ‘mise èn scene’ is a French phrase, literally meaning ‘placing on the stage’. Within the world of film this is technically taken to mean the...
The term avant-garde, originally a French term translating to vanguard, means ‘advance guard’ and is used to describe the shock troops which went ahead of an army (Kostelanetz, 2013). In terms of art and design the term means art that is experimental, radical, or unorthodox (Picchione, 2004; 63) and work that is exploring new forms...
Human beings are in a continuous communication and interaction with other human’s beings to meet their daily needs. In the actual communication process, they use speech to make their ideas reach large audiences and writing to consistently transmit them into future generations. In this context, making the text readable is the primary function of typography...
Saul Bass constituted himself one of the most influential graphic designers of the modern world through his innovative and unique design style. Born in Bronx, New York on the 8th of May 1920, Bass was educated at James Monroe High School, then due to a scholarship, Art Students League in Manhattan and finally, attended Brooklyn...
Click to order an assignment!
We guarantee complete confidentiality, you will receive a plagiarism-free paper!
ORDER NOW
While a goal is to utilize type that is pleasing to the eye, what is pleasing to one may not be pleasing to others. It should be accepted that this is true and that each design will be received differently by everyone. Our ways of processing the outside world are so unique to us as...
Modernist typography began as a result of a decision to reject the ideas and traditions set out by typographers before. Typography in the past had been utilised in the necessity in which it was both manufactured and produced. The process of printing manuscripts right up to mass production using the printing press had used the...
Typography in its most basic form is lettering from the Latin alphabet in which we use in everyday life. We apply the use of the alphabet in any given communitive situation whether we are writing or speaking, type is a form of communication that helps us convey a message. The power of typography often goes...
The coloration of texts should be carried out for the purposes of ensuring that the texts can be easily visualized. However, it is the role of the writers to come up with effective colors which will enable the people to view the text in the best way possible. The colors to be used should be...
The purpose of writing this paper is to create awareness about the power typography in brand building. People have known the importance of writing since the time of its invention but the importance of its lettering style is less popular fact. Typography is an art form that can manipulate the significance of what it communicates....